JOURNALISTS
& THE MEDIA MARKET
Print, radio, television - how does your news get into the media?
MODERATION TRAINING
Moderators are all-rounders!
Event moderation
Radio moderation
TV moderation
INTERCULTURAL MEDIA TRAINING
In international dialogue, cultural subtleties determine whether the business relationship is understood and whether the business relationship continues.
INTERCULTURAL MEDIA TRAINING
In international dialogue, cultural subtleties determine whether the business relationship is understood and whether the business relationship continues.
Coaching module MEDIA MARKET
4-hour module on processes
+ Structures of the media market
Cost: 900 euros
(plus 19% VAT + travel expenses)
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1 day coaching module
on the processes and structures of the media market
Cost: 1800 euros
(plus 19% VAT + travel expenses)
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Individual coaching depending on the objective:
Hourly rate: 230 / 300 euros
(plus 19% VAT+travel expenses)
Coaching module INTERVIEW TECHNIQUE
1 day coaching module
Cost: 1800 euros
(plus 19% VAT + travel expenses)
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2 day coaching module
Cost: 3600 euros
(plus 19% VAT + travel costs)
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Hourly rate: 230 / 300 euros
(plus 19% VAT+travel expenses)
Short-term speed coaching/crisis communication Hourly rate: 290 / 360 euros
(plus 19% VAT+travel expenses)
Coaching module MODERATION
1 day coaching module
Cost: 1800 euros
(plus 19% VAT + travel expenses)
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2 day coaching module
Cost: 3600 euros
(plus 19% VAT + travel expenses)
________________
Individual coaching depending on your goals
Hourly rate: 230 / 300 euros
(plus 19% VAT+travel expenses)
5 tage ACHTSAMKEITSrETREAT Als Burnout-Prävention
In planung für Mai + Okt. 2023
Bei Interesse eine Mail: info@kultur-botschaft.de
Programm
19.00 Uhr Begrüßung Christine Leuchtenmüller
Landesbeauftragte Hamburg der Konrad-Adenauer-Stiftung
Grußwort Valérie Luebken
Generalkonsulin der Republik Frankreich in Hamburg und S-H
Statement Dr. Anke Frieling
Stellv. Vorsitzender der CDU-Bürgerschaftsfraktion
19.30 Uhr Innovation auf der Schiene:
Ideen aus Frankreich und Deutschland
Diskussion mit
Dr. Michael Küpper: DB-Netz Digitale Schiene Deutschlands,
Zukunftsprogramme und Zukunftstechnologien, DB AG
Frederic Petit:
Deputé Assemblee National des Francais établis hors de
France und Mitglied der Deutsch-Französischen
parlamentarischen Versammlung
Marcel de la Haye: Expert European Rail Freight Innovation/
Transport Policy bei DB Cargo AG
Moderation: Katrin Benner
Journalistin & Mediencoach, NDR und ARTE
20.00 Uhr Zusammenfassung und Schlußwort
Claus-Michael Allmendinger
Präsident des Club d'Affaires Franco-Allemand
de Hambourg (Amicale e.V.)
20.15 Uhr NETZwerktreffen / Get Together
COACHING/TRAINING CONTENT/ OBJECTIVES:
Preparation for interviews depending on the objective
with print journalists, radio reporters or TV authors.
Requirements for TV, radio and print
What are your topics?
Clarify content, goals & messages, recognize pitfalls
Practical test: Statements in different situations
Analysis of statements - structure, planning, formulation
Appearance: clothing, posture, outfit, facial expressions, gestures
Live situations: preparation and practice
Effect: Image vs Tex
Dealing with critical questions - preparation for emergencies
Dissolution of conversation blockages - nervousness, blackout, stress
In 1-2-day workshops, you practice challenging situations in interviews in front of the microphone and camera and try out your options for action.
COMMUNICATION DECIDES ...
about success and career,
about good and bad relationships,
whether you are loved or avoided,
whether you are believed and trusted
and is interested in you and your topic.
You have it in your hand,
whether you hit the right note, use key words or visibly signal that you are unsure.
What matters is the message you get through your choice of words
and send your public image.
What does the other person like?
Is that what you intended?
I train with you on how to be in contact with others
Deliver exactly what you really want.
How to forget your nervousness in unusual situations in front of the camera and microphone and convey your position clearly and understandably and ideally even have fun with it.
So you are authentic, and print, radio and television journalists give clear statements
and you can sell yourself and your concerns optimally.
ABOUT ME
I love exchanging ideas with
other people and got
an interest in
that communication succeeds.
In 20 years as a TV and radio journalist for NDR / ARD / ARTE, I have researched at home and abroad, conducted interviews and implemented features from politics, business, culture and society.
As a reporter, I have experienced many stories and told them by interesting people, I was able to moderate programs and as a spokesperson for news and audio productions
set to music.
So I know everyday journalism and what makes good stories. Just like the difficulty of having to tell an interesting story with bad Tones. That is why I support everyone who has to proclaim messages and statements for your company.
So that your statements succeed and
Get your messages across
as you are meant.
WORKSHOP
INTERVIEWTRAINING
WORKSHOP
INTERVIEWTRAINING
1-tägiger Workshop mit Aufbaumodulen
je nach Schwerpunkt und Ziel
Einzelcoaching: 1900,- Euro
(zzgl.19% MwSt und evtl. Anfahrts-/
Reisekosten) Kleingruppen- auf Anfrage.
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2-Tages-Workshop
Einzelcoaching: 2600,- Euro
(zzgl.19% MwSt und evtl. Anfahrts-/
Reisekosten) Kleingruppen- auf Anfrage.
WHAT CLIENTS SAY ABOUT MY WORK
So far I have always thought that you are powerless against journalists.
The media coaching showed that I can influence a lot. I just have to prepare myself, practice certain things and know my goals. Many Thanks! I could try a lot. Now I can also call up the knowledge. That brought me a lot.
DIRK PUDWElL
PHOTOGRAPHER
JAN SIEBERT
STORM FLOOD WARNING SERVICE, BSH
The media coaching with Ms. Benner was very informative for me.
As an experienced journalist, she successfully prepared me for press inquiries and interviews,
so that I can now deal better with press inquiries on the phone and answer briefly and concisely.
Your open communication and humorous manner was more than helpful.
DIRK PUDWELL
PHOTOGRAPHER
So far I have always thought that you are powerless against journalists.
The media coaching showed that I can influence a lot. I just have to prepare myself, practice certain things and know my goals. Thank you very much, Ms. Benner! The training was tough because I first had to recognize and let go of internal resistance. Now I see that there is another way. That brought me a lot.
JÖRG KAUFMANN
HEAD OF SHIPPING, BSH
So far I have always thought that you are powerless against journalists.
The media coaching showed that I can influence a lot. I just have to prepare myself, practice certain things and know my goals. Thank you very much, Ms. Benner! The training was tough because I first had to recognize and let go of internal resistance. Now I see that there is another way. That brought me a lot.
MODUL
MEDIENMARKT-BASICS
In diesem Training erhalten Sie einen Einblick in die Welt des Medienmarktes,
Wissenswertes zu Abläufen, Redaktionskonferenzen, Unterschiede
bei Print, digitalen und visuellen Medien und
wie Sie im Umgang mit Journalisten den Informationstransfer steuern können.
Ihre Vorbereitung und Haltung bestimmen
was Journalisten verwerten können
und wie Interviews verlaufen.
mehr Infos
4-stündiges Training
zu Abläufen und Strukturen
des Medienmarktes, individuelles oder Gruppentraining - bis 6 Personen
Kosten: 900,- Euro
(zzgl.19% MwSt + Anfahrts-/Reisekosten)
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eintägiges Coaching/ Training
zu Abläufen und Strukturen
des Medienmarktes
mit praktischen Übungen
Kosten: 1800,- Euro
(zzgl.19% MwSt + Anfahrts-/Reisekosten)
________________
Stundensatz bei Einzelcoachings: 230,-Euro
(zzgl.19% MwSt + Anfahrts-/Reisekosten)
MODUL
MEDIENMARKT-BASICS
In diesem Training erhalten Sie einen Einblick in die Welt des Medienmarktes,
Wissenswertes zu Abläufen, Redaktionskonferenzen, Unterschiede
bei Print, digitalen und visuellen Medien und
wie Sie im Umgang mit Journalisten den Informationstransfer steuern können.
Ihre Vorbereitung und Haltung bestimmen
was Journalisten verwerten können
und wie Interviews verlaufen.
mehr Infos
KATRIN BENNER
MEDIA COACH & COMMUNICATION ADVICE
MEDIA COACHING & TRAINING
MEDIA MESSAGE
THEY ARE on the air everywhere...
COACHING & TRAINING
CUSTOMERS
When I was on the podium earlier, a thousand things would come to my mind, just not what I wanted to say.
Thanks to the sensitive and humorous nature of Katrin Benner, I was able to track down the reason for the blackouts and work out strategies to deal with them professionally.
It's great and makes my life a lot easier.
modul
mODERATIONS-COACHING
mehr Infos
Individuelles Coaching je nach Zielsetzung
& Bedarf in Tagesformat, in 4-Stunden Modulen
oder Einzelstunden.
Tages-Modul Einzelcoaching: 1900,- Euro
(zzgl. 19% MwSt. + Anfahrts-/Reisekosten)
Kleingruppen auf Anfrage
4-Stunden Modul: 900,- Euro
(zzgl. 19% MwSt. + Anfahrts-/Reisekosten)
Kleingruppen auf Anfrage
Stunde: 230,-/ 300,- Euro
(zzgl. 19% MwSt. + Anfahrts-/Reisekosten)
Kleingruppen auf Anfrage